Is Live Nation’s market share cause for concern?

Written by Paul Walters, Lecturer, Staffordshire Business School


The global event industry has grown significantly over the past ten years and in part due to the introduction of Live Nation as a concert touring company. The UK has benefited from their strategic alliances, buyouts and ownership with some of the entertainment products in the UK. The company has grown to become more than live music but a one stop-shop for venue management, artist management, ticketing, concert touring and festival management. Some commentators within the industry have aired their views as to the growth and dominance of Live Nation within the UK. The company was investigated by the Competition Commission regulator on the merger with Ticketmaster. Not the first time Live Nation was investigated by the UK regulator. One can debate if Live Nation has a market share of the UK live music industry that warrants concern. It is difficult to disagree on what Live Nation has brought to the global economy for live events. The company is now in more than 40 different countries developing a similar business module taken from the USA. It is therefore accurate to conclude that Live Nation is the largest live concert touring company in the world.

In an article published in Music Business world 2018, The Association for Independent Festival organiser is considering lodging a complaint to the Competition and Marketing Authority. It is claimed by AIF that Live Nation has 25% control over the UK festival industry.        

https://www.gov.uk/cma-cases/ticketmaster-entertainment-live-nation-inc-merger-inquiry-cc

Association of Independent Festivals

 


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