Read the latest blogs from around Staffordshire University
- Uber Fined £385,000 for Data Breach
Danyaal Farooq (Student) In 2016 Uber was subjected to a cyber-attack. The attackers obtained access to records of around 35 million users. They also obtained access to details of around 3.7 million drivers. Uber failed to advise the users about their data being hacked. Nearly 3 million users from ... read more - World Café: a participatory research tool for the criminologist engaged in seeking world views for transformation
Sarah Page and Em Temple-Malt’s paper titled ‘World Café: a participatory research tool for the criminologist engaged in seeking world views for transformation’ has been published. Sarah said she is ‘very excited to have our paper finally out there in print!’ The paper demonstrates how Em and Sarah used the World Cafe ... read more - France To Pass Law Stopping Parents From Smacking Children
By Peche Agbasonu Student It has been reported 85% of adults are hitting their children to discipline them according to the Childhood Foundation which is a French non-government organisation. French MPs have voted to outlaw corporal punishment in a bid to ensure that parents do not abuse their power. ... read more - 5 top tips to be successful on social mediaAndrew Rizvi, MSc Digital Marketing Management Student Planning When mapping out a plan for social media it is always best to start with the goals you want to achieve for business standpoint and how you plan to implement them. Using … Continue reading → ... read more
- Transgender prison population forms toxic debate
Jessica Latham- Student Transgender prisoners are currently the subject of a high-profile debate. Transgender people identify with a gender that is different to the one that they were assigned at birth. The Government published new guidelines on the treatment of transgender prisoners in England and Wales in 2016. To ... read more - Unflitered: The Truth about Influencer MarketingLeah Mahon, MSc Digital Marketing Management student Influencer Marketing (IM) is the latest marketing trend to take the digital plethora by storm – one like and re-post at a time. According to Influencer Marketing Hub, IM combines the use of old and … Continue reading → ... read more
- The Future of Facebook MarketingBen Hocking, MSc digital marketing management student Facebook is going to be one of the main places to focus your social media marketing for the foreseeable future. But will you be marketing in the right place? For a while now, … Continue reading → ... read more
- PhD Student Blog: My Journey to studying for a PhD
By Tanya Schrader, PhD Student in Psychology (Staffordshire Centre for Psychological Research). As a first-year undergraduate, one of our assignments was to write a reflective essay with SMART goals. My first thought was “Argh!”. My second thought was “Why, why, why?”. I’m happy to report that it turned out well ... read more - Simultaneous detection and image capture of biological evidence using a combined 360° camera system with single wavelength laser illumination
“Forensic investigators frequently utilise light sources to detect and presumptively identify biological evidence. The instrumentation typically deploys single or multiple wavelength exposures at various intensities, which interact with constituents of biological material, initiating fluorescence or improving contrast between the material and substrate. Documentation using sketches and/or photographic approaches follows detection, ... read more - The effect of tape type, taping method and tape storage temperature on the retrieval of fibres
Claire Gwinnett, Andrew Jackson and Zoe Jones have written about ‘The effect of tape type, taping method and tape storage temperature on the retrieval of fibres from various surfaces: An example of data generation and analysis to facilitate trace evidence recovery validation and optimisation’. Check it out on ScienceDirect here. ... read more - Lecturer’s top tips on what NOT to do when blogging and how to readAndras Kenez, Lecturer at Staffordshire business school This is the most important rule of content marketing for bloggers: use data to understand your readers. The data-driven content marketing is a way of continuously measuring the user data to develop the … Continue reading → ... read more
- Getting Personal: 3 Ways to Improve Personalisation in Your BusinessLeah Mahon, Student, Staffordshire Business School Personalisation is starting to get just that little bit more personal. According to Campaign Monitor, digital personalisation is predicted to see major change from past methods of user-created profiles and preferences, purchases and life stage … Continue reading → ... read more
- Why mosquitoes bite some people more than others
Dr Richard Halfpenny, Lecturer in Biological Sciences, writes for The Conversation. Surprisingly few of the more than 3,000 mosquito species actually specialise in biting humans. Instead, most are opportunistic feeders – feeding when they are able and from lots of different sources. But Aedes aegypti and Anopheles gambiae are well known for their preference for ... read more - Is self-management for chronic health conditions overrated? Professor Karen Rodham writes for The Psychologist…
Professor Karen Rodham (Professor of Health Psychology & Director of the Staffordshire Centre for Psychological Research) has written a piece published in the British Psychological Society’s The Psychologist magazine about the use of ‘self-management’ as an intervention for people living with complex and chronic health conditions. Professor Rodham discusses some ... read more - How the New Customer Funnel Could Change the Customer Journey in Your BusinessLeah Mahon, Student, Staffordshire Business School The new customer funnel is changing the way that businesses interact with their customers on their customer journey as we previously knew it. For years, the traditional funnel has been one of the most … Continue reading → ... read more
